Mary Kay’s “official” dress code as of June 2007.
“Is it true that Mary Kay has changed the professional attire guidelines for Company- sponsored events?”
As you know, Mary Kay Ash strongly believed that maintaining a professional image should always be a very important aspect of the Mary Kay business opportunity. As a result, she encouraged independent sales force members to always strive to look their best. Mary Kay knew that a person’s dress often determines a person’s attitude and behavior. Your customers will appreciate your professionalism and have great confidence in your ability to guide them in proper instruction concerning skin care and advice in the selection of color cosmetics. Today, we continue to be mindful of our founder’s wishes as we strive to maintain a professional image while balancing current trends in business and professional attire.
The definition of “professional attire” has evolved much over the last decade, giving women more options than ever before. Mary Kay recently announced some minor changes to our suggested professional attire guidelines for Company-sponsored events, such as Seminar, Leadership Conference and Career Conference. Hosiery and closed-toe shoes are now optional at these events as long as the overall effect is a professional image. Open-toe shoes and heeled dressy sandals that complement your business attire are welcome. Naturally, you’ll want to use your best judgment to determine whether hosiery is necessary to complete your professional appearance.
It’s important to note that professional business attire is still the standard for Company-sponsored events. These updated guidelines are not meant to replace the professional atmosphere that has come to be expected during Company-sponsored events, and it is not our intent to make these events “business-casual.” These minor updates are intended to enhance the professional style and image long associated with the Mary Kay name.
“What should I wear to Seminar now that Mary Kay has updated the professional attire guidelines for Company-sponsored events? “
We know every independent sales force member wants to look her very best in front of all of her colleagues at Seminar. Following are some examples that may help to clarify as you plan your trip to Dallas:
During general sessions, classes and onstage recognition:
- Independent Sales Directors: Sales Director suit; closed or open-toe shoes appropriate for a business setting, including heeled dressy sandals (no flip-flops or similarly casual footwear); hosiery optional.
- Sales Directors-in-Qualification: black blouse, black skirt and red jacket; closed or open-toe shoes appropriate for a business setting, including heeled dressy sandals (no flip-flops or similarly casual footwear); hosiery optional.
- Star Recruiters, Team Leaders and Future Independent Sales Directors: white blouse, black skirt and red jacket. Future Independent Sales Directors may also choose to wear their Future Independent Sales Director scarf. Closed or open-toe shoes appropriate for a business setting, including heeled dressy sandals (no flip-flops or similarly casual footwear); hosiery optional.
- Independent Beauty Consultants: business dress or skirted suit; closed or open-toe shoes appropriate for a business setting, including heeled dressy sandals (no flip-flops or similarly casual footwear); hosiery optional.
- During awards night: after-five; black-tie optional; low-, mid- or high-heeled dress shoes; hosiery optional.
If you still have questions about the current professional attire guidelines for Seminar and other Company-sponsored events, please contact your Sales Development representative.