A Simple Plan to Sell Mary Kay Products

mary-kay-productsWritten by Raisinberry

Enthusiasm sells. It absolutely must because there is never any occasion where Mary Kay sales training starts without the facilitator telling you how excited she is. Her hope is that you will catch fire by her mere words, and she will have “sold” you the product. Her product is her “Simple Plan” whereby you can make (insert fictitious figure here) by just doing (insert fictitious action plan here) and you will profit not only in sales but in recruits, while achieving Diamond Star every single month, and can you say, “Queen’s Court”?

Just like product sales in Mary Kay, results are never measured, never tracked, never evaluated. All these pie in the sky selling ideas are delivered with grandiosity and enthusiasm, as if every word dripping from the facilitators lips were utterly true. Wouldn’t it great if you had a sales job where all you had to do is do the math on paper and sell the story of how the math got on paper, without any real activity happening in the real world to support whether the math on paper matches the consultant’s actual experience?

So there’s this NSD Tammy Crayk “Simple Plan” scenario being foisted upon the pink masses that starts with you booking 4 hostesses with 5 friends each who get to buy something from you and they are promised a “spa experience” for just being responsible to bring you a total of $250 in combined personal order and outside sales.

In One day called a “Power Day”, you book 4 time slots, with 4 hostesses, who bring 5 guests to you, who buy stuff, and who all leave with the opportunity to go out there and lock down the equivalent of orders to get to 250, which will “Send them to the Spa”. How simple. That’s why she calls it a “Simple Plan.” But wait. I am not done. We have to do the math on paper.

Do you know that this will generate $6,250 in retail sales? Of which you will do a wholesale order of $3125? Because for this example we don’t want to mess up our enthusiasm with the idea that we usually tell you to do a 60/40 split of the money (60% to buy new products, 40% left over), or mess up our enthusiasm with Section 2 sample depletion, hostess gifts, no shows, cancellations, guests who buy nothing, cost of spa experiences should they actually be earned, travel, returns, bad checks, etc. And we surely do not want to damper our enthusiasm with any potential struggle to GET 4 hostesses who can find 5 guests, who ALL desperately want to go to the SPA, and who miraculously all show up for Power Day to boot!

Look, all you have to do is to get her to sell 18 Lash Loves! She can buy her own Miracle Set and then sell 10 Lash Loves to get to $250, and You are going to “Send her to the SPA!!!” So you see how simple this is? And if you DO IT AGAIN, next month, you get 25 new women every month who will do the same thing! CAN YOU SAY QUEEN’S COURT!?!?!?!

Many exclamation points and question marks are required to capture the exact level of enthusiasm that is sure to fire up your activity and allow you to reach these results. These words, delivered by a National Sales Director, who knows there is no way in Hell for the results much less the activity, to manifest in the real world of cosmetic party sales, are the product of a debased and deceitful mind. These words, are used for the facilitator to con herself into believing she actually has a viable opportunity to sell, while she neatly holds the trump card that if you, YOU, would have just used a “Simple Plan” you would have been wildly successful! I mean, it’s all on paper.

She’ll never check the results. In fact, she has never done it herself! She just knows it is possible on paper. And that’s what Mary Kay is all about! Possibilities! She knows in reality that her speech will cause a little activity spurt that might net a few new appointments and a few good “crows” for meeting, but it will flame out as reality sets in, leaving the consultant to wonder why she doesn’t make it happen, why she gives up, why she can’t get bookings to hold, and why the outside sales just never hit the mark.(Poor woman doesn’t realize that everyone is having the same results… failing to book and sell according to this plan because it almost never happens the way these fantasy plans are laid out. Not even close!)

She’ll try again. She’ll try other ideas, too. And sooner or later she’ll figure it out, that the “sales job” was never cosmetics sales. The sales job that she fell for happened when a woman pretending to be of substance, convinced her, that her selling scenario’s were actually true, instead of mathematical pencil scribbles in a perfectly pink world.


  1. Lovinmesomesephora

    Or post a “plan” with no directions. Like this post from a LT director. (Repost but revelant) Please note the bad math. There is NO way that can happen at 2000 a month.

    And about that financial hope thingy….Dave Ramsey should be your next call. He is legit.

    The average salary for a woman my age…. $25,000 a year.
    A woman can sell $2,000 in Mary Kay products a month and make the same salary.
    That is why I share this opportunity.. to help give financial hope.

    1. BestDecision

      Even if Linda’s math was close, that woman would still have benefits that having a business in MK will NEVER provide. But, I’ll agree with you on how ridiculous it is that an educated former teacher can’t subtract the 50% cost of selling $2,000 retail a month. Selling that much product would mean a gross profit of $800 (60/40 split), and then you’d subtract out your operating expenses.

      And if you haven’t glanced at Linda’s social media posts lately, please do. Her outfits, fishnets, and earrings will make you cringe.

  2. Lovinmesomesephora

    Forget the fish nets…..have you seen Fall Retreat? And evidently there was/is a contest for best costumes between NSDs Fall retreats….

    ^^that post with bad math is from one of LTs offspring SDs.

  3. raisinberry

    These made up scenario’s are really despicable. I wonder how NIQ’s would like a made up scenario to follow, that leaves them in defeat, questioning what’s wrong with them. “All you have to do is” begins the BS with a red flag waving in it.

    Reasoning women only have to look around them…if “all you have to do is” worked, wouldn’t EVERYONE be riding high on MK income and status? Wouldn’t at least all the Directors? Wouldn’t all the newest recruits who hadn’t fallen into complacency? Wouldn’t SOMEONE???

    When the job you are doing, requires compliance from other people, who have complete control over their own participation, and you have no leverage, other than guilt and manipulation, any “all you have to do is” strategy is pie in the sky.
    The ones who win in this game are the ones who beat women down, in “positive persistence” …which is a lie by the way, because there is nothing positive about being a sales bully. This type of predator takes advantage of the women who have difficulty saying No. These are your “winners” and top dogs in Mary Kay.
    …And they do it with a pleasant smile on their face.

    1. BestDecision

      The true sign it’s not all it’s touted to be is how many NSDs have admitted they thought of quitting AFTER they debuted. Kathy Helou and Pam Shaw come to mind. If life is easy at that level, why would they even think of doing something else?

  4. Lazy Gardens

    In One day called a “Power Day”, you book 4 time slots, with 4 hostesses, who bring 5 guests to you, who buy stuff, and who all leave with the opportunity to go out there and lock down the equivalent of orders to get to 250, which will “Send them to the Spa”.

    And the following day, you are cleaning up your thrift store finds when smoke starts billowing from that lamp … it’s JUST as likely.

  5. Cindylu

    Women know that these invites to an Open House etc. is a ruse. This is 2016 and not 1960. Women know all about scams and mlm’s. Women also have the internet to research these ploys.

  6. enorth

    I listened to a woman describe why she quit Jamberry. Her story mirrors MK and other MLMs:

    She liked the products so she signed up.
    At first, she sold lots of products.
    She was urged to build a team to make more money.
    She recruited her customers.
    She had a hard time finding new customers.
    The “repeat” orders did not materialize.
    90% of her recruits did nothing with their businesses, and had only signed to get the start-up kit and freebies.
    She did a lot of work to prepare for her team meetings, but only one or two consultants would show up.
    She was not making money.
    She quit.

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