Another brilliant piece by a Mary Kay nsd. If you’re a director or you want to be a director, check out how pathetic the numbers are in Mary Kay. Wonder why? Because in endless chain recruiting schemes (called pyramid schemes by some, with that characterization denied by Mary Kay), almost everyone fails. It’s just plain math. There are too many people at the bottom of the pyramid for any great number of them to be successful.
- 1/3 of your consultants will order an average of $400; 1/3 are thinking about it; 1/3 are on the way out
- Your unit should recruit a minimum of its size (exclusive of personal recruits)
- Company statistics indicate a new recruit will place an initial order of $1,000
- 20% of your unit will generate 80% of your production
- 1% of people are natural leaders; 2% are learned leaders; 97% are followers (it’s okay to beg a follower, however, followers seldom become directors)
- 3% of your unit is leaders. Calculate 3% of your unit size. Unit of 30 has less than one leader, a unit of 50 has 1.5 leaders and a unit of 100 has 3 leaders.
- A consultant will recruit 1 out of 5. A director will recruit 1 out of 3. There is one prospective recruit at every class. Using these figures you can always tell a consultant how many classes she is away from her goal. For ex. Red Jacket she needs 15 classes. Car 60 classes.
- With whom do you spend your time? 45% of your time should be spent with your new people. 45% of your time should be spent with key people. 10% of your time should be spent with those on their way out.