Recently a pro-Mary Kay woman attempted to post the following comment on this site:
What does it matter how many people drive a pink Cadillac or how few people make alot of money? Most people in most businesses fail because of numerous reasons… Mainly they don’t work hard enough. As long as the guidelines are understood, which they are, then its up to the individual to make it happen, regardless of who makes what above them. Selling isn’t for just anyone and most people realize they don’t have what it takes and a few succeed. But if a few can succeed, doesn’t that mean anyone can?
Her conclusion is that “…if a few can succeed” then “anyone can.” This comment is typical of the delusional nature of Mary Kay. I suppose if “someone” broke the world record running 100 meters, then “anyone” can break a world record,” right? If “a few” people got a perfect score on the SAT, then “anyone” can, right?
Wrong. Not “anyone” can be in a pink Cadillac, and it’s simple math which makes this true. The MLM business model requires continual recruiting, and eventually those at the bottom of the pyramid have no one left to recruit.
The point I am making here when demonstrating how little money Cadillac drivers make, and how few of them there are, and how they’re at the TOP of Mary Kay yet still not making a lot… is to prove how impossible this business is for almost everyone.
14,000 Mary Kay sales directors in the United States are working their asses off every day, and most of them are barely making minimum wage. If you can slog through the process of DIQ (i.e. cheat to finish, as everyone does) and eventually make it to sales director, your chances are still slim of making even middle management wages.
No, “anyone” can’t be successful in Mary Kay. In fact, almost no one will even turn a profit. That is the truth behind MLM.