This lovely piece is credited as being written by Mary Kay national sales director Tammy Crayk. In the culture of Mary Kay it is considered a “Training Aid” which translates roughly to plain speech as “Propaganda.”
Why Do I Need to Attend My Weekly Unit Meetings?
What does YOUR EMPTY SEAT at SUCCESS EVENTS say? You have heard it said since you attended training that success events are very important. Have you ever really thought why? When you do not come, you’re saying…
To Yourself and your family: This is only a hobby. (Hobbies do not make money) I really don’t want to make money. My MK is only social. My business is not important and not a priority.
To Your Customers: You are not important enough for me to keep informed. I do not plan to increase my knowledge. You don’t deserve the best service I can give. Your needs are not important to me.
To Your Sister Consultants: I don’t need your encouragement and inspiration, and I assume you don’t need mine. (Remember…. if you had a great week, we need YOU ….. if you had a challenging week, you need US!)
To a Guest: The things your consultant told you about this opportunity are not really true. This is not a ‘Real Business’. If it were truly a good deal, wouldn’t there be more people here?
To Your Director: Your help is not needed. You don’t need to take time with me on the phone because it isn’t fair to those who make an effort to attend meetings consistently, support Unit functions, and truly strive to make this business a success. Special classes, recruiting help, special promotions and contests are not important to me. Have you missed someone at a Unit meeting lately? Why not give her a call today and encourage her to join you at our very next Success Event!
Wherever you live, there is a meeting for you almost every week! It is a proven fact that those consultants who SHOW UP, GO UP!!! In fact, I truly believe that my personal success as I
advanced to directorship came from NEVER MISSING A MEETING!
Here’s where the translation part comes in:
1.TO INSPIRE AND BE INSPIRED BY OTHERS! To inspire you to order more inventory!
2. RECOGNITION OF YOUR ACHIEVEMENTS! Come and be recognized for how much you have ordered!
3. ENCOURAGEMENT & SUPPORT FROM OTHERS LIKE YOU! Be encouraged to order by others like you!
4. RECEIVE SPECIAL TRAINING TO AID YOUR BUSINESS! Receive special training which will increase your order!
5. NEW IDEAS FOR BOOKING, SELLING, CLASSES, ETC. Learn old, tired ideas that will not work but might distract you long enough to keep you “inspired” to buy inventory, etc.
6. TO DEVELOP YOUR OWN LEADERSHIP QUALITIES THROUGH SHARING! Let us help you find ways to get your friends and families into the fold so that they can order product and pay our mortgage!
7. TO EXPERIENCE THE ‘TEAM SPIRIT’ FROM HAVING A GOAL TO REACH! Hear about how much more inventory you should pile on so that your director can pay for her car!
8. COMPANY NEWS & INFORMATION ON ‘NEW PRODUCTS’ AND QUARTERLY CONTESTS! Let us dangle this tasty morsel which is really just garbage in front of you so that you will feel “inspired” to order more inventory!
9. USE YOUR MEETINGS TO INTRODUCE PROSPECTS TO THE ‘WONDERFUL WORLD OF MARY KAY’. IT’S A GREAT WAY TO START BUILDING YOUR TEAM! Notice how we put ‘Wonderful World of Mary Kay’ in quotes because it really is just a euphemism for Product Based Pyramid Scheme!
10. BEING A PRODUCTIVE PART OF YOUR GROUP BY BEING ACTIVE, SHARING POSITIVE IDEAS AND OFFERING YOUR SUPPORT! Translated into the common tongue this would read, “If you do not come to meetings the effects of the “Pink Go-Juice” will wear off and we’ll never get you to order more inventory!
MISS 1 WEEK = YOU’RE SICK
MISS 2 WEEKS = YOU’RE DYING
MISS 3 WEEKS = SEND FLOWERS FOR THE DEMISE OF YOUR BUSINESS!
BESIDES…YOUR DIRECTOR NEEDS TO SEE YOUR BRIGHT AND SHINING FACE WEEKLY… SHE IS THERE WHETHER OR NOT YOU ARE!
If you don’t keep showing up to these meetings, you might start coming out of the pink fog and we won’t be getting any more inventory orders from you.
I think you get the theme of the lesson: order! So ends our lesson for today.