New Products Spring 2020

Here are the new Mary Kay products coming out in spring. Consultants aren’t supposed to know about these until February 1st.

17 Comments

  1. MLM Radar

    Same products, new packaging, fancy new adjectives in the names.

    MK thanks you for your “full store” order. Two weeks after it arrives it’ll be obsolete. So will all those Section 2 nonreturnable samples you just bought.

    Of course you’ll need all the new packaging. Customers won’t want the discontinued items no longer in the Look Book. And you’ll need new samples with the new product names.

    Your customers may still buy your brand new (last week) but suddenly discontinued stuff, if you offer a big enough discount.

  2. Coralrose

    I’m not seeing the appeal of eye shadow in a lip gloss tube, at all. It looks tricky to put on, and, just… why? It also looks like the exact same shades as the old cream eyeshadow.
    But, I admit I haven’t been following make-up trends at all now that I’m a tired mom who’s getting older. 🙂 Is this liquid eye shadow something other stores/ brands are selling?

      1. MLM Radar

        I’m noticing that the MK “on trend” product changes all seem to be about a year late.

        It indicates that MK is definitely not keeping up with the market when they need a year to respond. It also indicates that MK corporate plans all these changes well in advance of letting their sales force know.

        MK isn’t responsive to end user customers at all. Instead they plan product changes so as to best get money from their real customers: the consultants.

      2. BestDecision

        I love how this stuff always leaks. NSDs can never keep their mouth shut.

        And not one of my customers would’ve been excited over these products compared to Spring launches of the past.

    1. pinkblacksheep

      This liquid shadow is less product for the same price. Customers will blow through their favorite colors in a month. Not like the cream shadow which lasted forever. And that Trademark Pink lipstick? Shudder. And changing the liquid pen is ridiculous. I got all this crap in my last buzz kit (which actually came after I wasn’t a director anymore). There are going to be some major changes coming hard and fast with the un-discontinuing of products like the original Botanical Effects and the Age Fighting Moisturizer. I sent back my inventory, and I’m telling anyone I recruited that they need to stop ordering and sell off anything in the pale pink packaging because you know there’s a packaging change coming. And who knows how they’re going to solve the skin care nightmare.

  3. Wasrings99

    Stila cosmetics released glitter eyeshadows like that for Christmas 2016… Depending on the color some of them are highly recommended and some aren’t… So I guess MK is totally on trend releasing these in 2020….. Honestly I shudder to thin of what the glitter fallout on the MK ones will be….

  4. morningstar

    Kat Von D has a wonderful eyeliner – vegan beauty tattoo liner. The wand is perfect tapered shape for application. Then I see the spring eyeliner here retailing here for 4 dollars less. Meaning the MK price point is high for the amount of product offered. MK really counts on buying and buying, not the sales. Otherwise they would compete with the other cosmetic lines* and they really do not.

    *in this case liquid eyeliner requires steady application aided by the package (wand).

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