The following changes will be made to the Mary Kay product line starting June 16, 2012.

Mary Kay Lash & Brow Building Serum ($38 suggested retail) – Let lashes and brows live up to their fullest potential. Turn lash envy into lashes that look fuller, look thicker and have more volume. Turn problem brows into the healthy, natural looking brows you want. In fact, a consumer study showed that 7 out of 10  women said lashes appeared fuller. All it takes is just seconds a night – and in just 30 days you’ll see the results that women are already talking about!

This is the Mary Kay botanical line sold overseas.

Hold onto your hats, ladies! Mary Kay Cosmetics is making another huge change to its product line. We’ve talked here about frequent product changes (see here, here, here, and here). These changes are not for the benefit of the consultants, nor are they for the benefit of the customers. They are for the benefit of Mary Kay Inc., which makes tons of money each time a product is changed.

Botanical Skin Care Replaces Classic Basic

First up, botanical skin care is in, classic basic skin care line is out. Formulas 1 and 2 of Mary Kay’s Classic Basic Skin Care will go away at the end of 2012. Formula 3 of Classic Basic Skin Care will stay. The company is considering offering Formulas 1 and 2 for sale once a year, starting in 2013.

Written by PinkPunch

When I first decided to chronicle Mary Kay’s constant massive product changes, I dove right into my Look Books. The problem was that once I started looking, I didn’t even know where the heck to begin! The confusion of product packaging changes, brand new products, Limited Edition products, free gift with purchase, hostess gifts and discontinued products… my head was just spinning!

This research could have gone into so many directions but I’ve decided to stick to product packaging changes(products that already existed that changed including the BIG black and pink package change). These packaging changes are such a huge money maker for Mary Kay Cosmetics because it forces every consultant to buy larger amounts of products in order to stay up to date (current) with the company that they are “trying” to become successful in. This always leaves many consultants with outdated items (that they either won’t sell or will have to sell at substantial discounts) and it keeps the buying/ordering on a constant.

Written by PinkPunch

Check out the changes Mary Kay Cosmetics has made to Satin Hands through the years!

Written by PinkPunch

Here are Mary Kay's formula and packaging changes to the Miracle Set from Winter 2003 through June 2009.

Written by PinkPunch

Question: Does MK constantly change product packaging, colors and formulas etc… to:

1. stay on the cutting edge and look up-to-date
2. or because they know you'll be stuck with the old and forced to buy the new, which keeps ordering stats higher???

You decide!

I was in MK for 4 years so here's the many changes just within this short time.

Why change all the color cosmetics at Mary Kay Inc. Wasn’t the platinum packaging nice? Wasn’t it hip? Didn’t our customers like it?

Apparently not. In 2008, Mary Kay Cosmetics decided to make a massive change to all of the color cosmetics. Mary Kay insisted that the change to black compacts and new pans for eye color and cheek color were in the best interest of the consultants! They were trying to be “on trend” and “fashion forward.” They were trying to help you get more sales.

WRONG. The company was trying to get itself more sales.

Get ready to throw your discontinued Mary Kay products in the trash!!! More changes are coming. Why? It’s how Mary Kay makes more money from consultants who have been with the company a while. Discontinue a classic product, and there is a bump in sales from everyone buying the new product. They claim they need to stay “on trend,”and that is what motivates the changes. We at Pink Truth know better.

Product changes mean big money for Mary Kay. All the seasoned consultants and sales directors quickly buy up the new products, because they’d never want to have old products on their shelves!

On July 16, 2010, Mary Kay filed two more lawsuits against product liquidators. These lawsuits follow successful litigation against Touch of Pink Cosmetics, and successfully shutting down other product liquidators. MK is suing Beauty Peddler LLC (owned by Susan Morris) and StrawberryLipstick.com.

In general, what product liquidators do is not illegal or a violation of any of Mary Kay’s rights. Anyone can sell any legal product that they legally own at any time. They’re allowed to tell people what the product is, what the brand name is, and anything that accurately describes the product. So saying the products a liquidator is selling are “Mary Kay” products is just fine.

Here are the new products Mary Kay Cosmetics is releasing for Spring 2010:

REGULAR LINE

Mary Kay® Liquid Lip Color ($13 suggested retail)
Rich, juicy, vibrant. Lips are in full bloom and focus this season with ripe, luscious color. New Mary Kay® Liquid Lip Color gives you the rich color of a lipstick with the application ease of a lip gloss. Its weightless non-sticky formula glides on smoothly to instantly moisturize and treat lips to a special semi-matte finish that’s naturally flattering. It goes from semi-sheer to full coverage. Versatile, flexible, different and fun! Choose from Malted, Raspberry Ice, Sherbet, Cherry Coffee, Chocoholic and Royal Plum. Mary Kay® Liquid Lip Color also will be available as a Section 2 sampler (strip/6 with applicators, $1.25).

Mary Kay® Creme Lipstick — 11 NEW Shades! ($13 suggested retail)
Now there’s even more to love about your favorite lipstick. The Mary Kay® Creme Lipstick brings you the classic formula wome have loved for years in 36 beautiful shades. Glides on with a ightweight, creamy texture and delivers maximum color impact And moisture that last. It’s fragrance-free — with a hint of vanilla flavoring to delight the senses — and comes in a custom-designed case featuring a color button cap that easily identifies the shade that’s inside. New shades are Sunny Citrus, Icy Peach, Boysenberry, Hot Mocha, Whisper, Maple, Sunlit Sand, Copper Star, Pink Passion, Blaze and Midnight Red. Section 2 samplers of these new shades also will be available in strips of 6 for $1.25.

Mineral Cheek Color — NEW Shade! ($10 suggested retail)
The mineral-based formula of Mary Kay® Cheek Color is famous for its oil-absorbing properties, ease of application and excellent coverage. It contains vitamins A, C and E to help protect against wrinkle-causing free radicals. And it’s so versatile that, no matter What your skin tone, you can start with a natural glow and then build fade-resistant color as you like it. Now you can choose from one more shade — Citrus Bloom — in this beautiful lineup. And as before, you can purchase Section 2 samplers of the Mary Kay® Mineral Cheek Color (sheet of 18, $1.25).

Mineral Eye Color — 10 NEW Shades! ($6.50 suggested retail)
Create intense, high-impact and long-lasting color with a single sweep. Mary Kay® Mineral Eye Color is fade- and crease-resistant with Vitamins A, C and E to help protect against wrinkle-causing free radicals. Its weightless texture glides on easily and applies smoothly and evenly. Ten new shades in matte and shimmer offer beautiful options for every skin tone: White Lily, Almond, Silver Satin, Midnight Star, Black Pearl, Copper Glow, Peacock Blue, Lavender Fog, Emerald and Azure. Section 2 samplers will be available for these shades, as well (sheet of 18, $1.25).

UPDATED: Peach Satin Hands® Pampering Set ($34 suggested retail)
Rough, dry hands are instantly cleansed, softened and moisturized in three easy steps with the Satin Hands®
Pampering Set. These three essentials come packaged in a coordinating bag:

• Step 1: Hand Softener — provides the same benefits and results and is based on the same formula as current Extra Emollient Night Cream, but without the color or the fragrance. And your customers who love the original Extra Emollient Night Cream can still purchase it through open stock!
• Step 2: Satin Smoothie® Hand Scrub — same formula as current Hand Scrub with the same benefits and results – plus a peach fragrance. This cleanser and exfoliator is an everyday treat for hands to leave them feeling smooth and soft instantly.
• Step 3: Hand Cream —The new Hand Cream formula, in a NEW peach scent, is non-greasy and leaves hands soft and silky. Best of all, it moisturizes for 24 hours. It even lasts through several hand washings!

GIFT WITH PURCHASE
Travel-Sized Sun Care Set
It’s the perfect take-along for a trip to the beach: the Mary Kay® Travel-Sized Sun Care Set! Includes a Mini Mary Kay® SPF 30 Sunscreen*, Mini Mary Kay® After-Sun Replenishing Gel and Mini Mary Kay® Subtle
Tanning Lotion**.

*Over-the-counter drug product
**Does not contain sunscreen and does not protect against sunburn

LIMITED EDITION:

Coconut Lime Body Care Set ($26 suggested retail)
Pamper yourself from head to toe with the luscious, tropical scent of coconut lime. The set includes a body lotion, shower gel and body mist packaged in a coordinating gift bag.

Forever Orchid
This everyday wearable fragrance is simple, yet sophisticated. Forever Orchid is light, floral and perfect for summer. With a total of five carefree, easygoing Eau de Toilette fragrances to choose from — all of them offered at an easygoing price — you can wear a new scent every day! Plus, we’re offering the coordinating Body Lotion, Sugar Scrub and Shower Gel, giving you an easy-to-sell, low-cost fragrance option perfect for wrapping up your Seminar year! Note: the Eau de Toilette Section 2 Sampler card will be updated to include Forever Orchid.

• Eau de Toilette (retail size: $25 suggested retail)
• Body Lotion (retail size: $15 suggested retail)
• Sugar Scrub (retail size: $15 suggested retail)
• Shower Gel (retail size: $15 suggested retail)
• Mary Kay® Cooling Bronzing Stick ($20 suggested retail)

The Mary Kay® Cooling Bronzing Stick is a simple and fun way to get an instant bronzed glow. This gel comes in a convenient stick form and feels cool to the touch when applied directly to the skin. Plus, it feels moisturizing, so not only does it feel great going on, it feels great throughout the day. Sheer, buildable coverage can be blended with a finger or sponge to achieve a customizable glow. This long-lasting, non-greasy formula applies easily and dries quickly with no creasing or caking. One shade is suitable for all skin tones and types, so every woman can look like she’s been freshly kissed by the sun.