http://www.pinktruth.com

It is no coincidence that Pink Truth was started on Independence Day, as it has assisted thousands of women in freeing themselves from abusive pyramid schemes and predatory multi-level marketing companies like Mary Kay.

The site began to take a lighthearted, yet critical, look at the Mary Kay "business opportunity." As the readership exploded, the site became more focused on providing a wealth of information to Mary Kay women around the world.

In November 2006, the site made the switch to the name "Pink Truth" to signify its commitment to information-sharing about the truth of multi-level marketing companies that prey upon women. The focus has been (and continues to be) Mary Kay Cosmetics, but other pyramid schemes and MLMs are discussed as well.

The site was founded by Tracy Coenen, a fraud investigator and forensic accountant   who investigates a variety of frauds and scams. After seeing thousands of women fall victim to false income claims, misleading marketing materials, and flat-out lies about the business opportunity, Tracy decided to do her part in warning consumers about Mary Kay.

Tracy  believes that Mary Kay is a product-based pyramid scheme, which means that many people  at the bottom of the pyramid must buy significant amounts of products so that those at the top can get the big commission checks, “win” the cars, and go on the fancy trips. This is common with multi-level marketing (MLM) companies such as Mary Kay. They depend upon an endless recruitment of new people who purchase inventory packages, in order to transfer wealth from the bottom of the pyramid to the few at the top.

The current mission of Pink Truth is to prove information to consumers, first and foremost. In addition, we provide a place for sharing opinions and experiences of current and former Mary Kay consultants and sales directors. Whether you are a current sales director or consultant, former independent sales force member, or potential Mary Kay recruit, we hope to help provide you with real information about Mary Kay Inc.

Pink Truth does  not offer what some may call a “balanced” view of Mary Kay. Why? Because there are few redeeming qualities in a company that abuses hundreds of thousands of women a year. Companies like Mary Kay are abusive systems that create negative consequences for the vast majority of participants.

Because of that, there is no such thing as the “right way” to be involved in an MLM. The system itself damages the vast majority of participants and is therefore something this site cannot and will not promote in any way.

Tracy  is committed to providing in-your-face reality at Pink Truth. She says the truth about Mary Kay is ugly indeed, but that won’t stop her and her cohorts from exposing that pink truth daily. Pink Truth has been created to give a voice to the millions of women who have had negative experiences with Mary Kay.

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