Facts, opinions, and the real story behind Mary Kay Cosmetics.

Lines Used to Get You to Seminar

Written by Raisinberry

Well we hate to have to burst your bubble about this most exciting event of the Mary Kay year… but SEMINAR is by far the most ingeniously devised manipulation of your mind, EVER. Just to get you warmed up for the reality of this extravaganza, here will be your BAIT lines to get you caught up in the hoopla.

“You can’t go next year! Why, if you don’t go this year you may not even BEE here next year!”

This is your director’s biggest fear. She knows that if she doesn’t get you on the career path, you will fizzle. Seminar is a choreographed emotionally manipulating experience where women LIE to your face from the stage but you love their sincere delivery so much, you will never notice.

“You simply must win your car and get your keys on the SEMINAR STAGE!”

To win your car you have dumped $23,000 wholesale into her unit before June 30. At 13%, your production just paid for her trip, her airfare, her gown, her registration, and quite possibly got her into any one of luncheons or special receptions. No doubt top ten seating at Area awards night, and a nice gaudy pair of earrings from your National!

“You simply must finish Directorship and debut on stage at Seminar!”

Can you even imagine the excitement? You get to activate the last 3 or 4 recruits on your own personal credit card to hit 24, charge the trip to Dallas at $1,000, buy your director’s suit for $400, all to DEBUT on stage and get that lovely Faux Ring? Then you get to pay for DIT Week the following month in Dallas AGAIN!!! If you are planning to debut before seminar, you will need about $8,000 to pull it all off. Good luck with that.

“You can’t imagine how the whole city turns out for us at SEMINAR! 50,000 women over 4 weeks..it is just incredible..you have to experience it!”

Oh it’s an experience all right. This cash cow funds the projects for Dallas for the entire year! It is the LOTTERY for Dallas! They love their Mary Kay ladies! Yes Siree – to your face! Can you say CHA-CHING?

“It’s Mary Kay College! Where can you get a college education for Under $800 in 4 days?”

This one is hilarious! It’s a series of I-stories designed to get you to think you have finally heard the magic key to making it big in Mary Kay. And Class day is a crap shoot as to whether you will get a good speaker or not. You have heard it all before: Book, Sell, Book, Recruit.. but it will be wrapped up in new packaging and re-sold with quotes, gestures, and anecdotes.

You will laugh..you will cry… and you will walk out with a notebook full of crap you will never read again, and this year promises to be REAL SPECIAL since Pink Truth has alerted them that SALES TRAINING is null and void in Mary Kay. So be “expecting” a pitch that involves “salesmanship” training – guess what that will be? Book Sell Book Recruit.

Yep Get Ready! This is the big push to SEMINAR. And it is all designed to make you feel GREAT about loading up your credit card for your “business” and taking your business seriously… and recognizing achievements!

Just remember this is MARCH. Career Conference’s MAIN GOAL was to get you to SEMINAR where the REAL mind control will be administered.


  1. Char

    “Seminar is a choreographed emotionally manipulating experience where women LIE to your face from the stage but you love their sincere delivery so much, you will never notice.”

    Like going to a magic show where it’s all an illusion. The question is, how many consultants will believe the costumed lady was cut in half and then put back together? Even worse, will the consultant then try to convince her friends and family that it was all real? Saying, “She really was put back together, as I saw it with my own eyes.” Oh my!

  2. Cindylu

    Seminar a culmination of fifty years of everything planned knowing how to manipulate women. The anecdotes always fall short of giving specifics about how the Director made it to the top. The rags to riches stories are mostly fluff. I noticed that most of the directors had husbands that indulged their accumulation of products. MK tries to allay our concerns with accolades, pink decorations, evening dresses, and making seminar feel like a sorority or Religious event. We were all women helping women. MK is designed to use praise to make us relax and forget our very real worries of credit card debt and unsold products. We are enticed with the promise of winning trips, pink cars, jewelry and that great training to final sell those products. In panic, we leave realizing, the trainers gave us absolutely nothing concrete. MK is an mlm which means that 99% of MK sales women will fail.

  3. enorth

    But seminar IS like college! I recall seeing a photo of women in their pajamas sitting on the floor of their room, eating food from foam take-out containers.

    I recently heard an It Works rep hyping up her team to attend their conference.
    “Make sure you take lots of pictures by the pool with drinks. You want everyone to see how much FUN you’re having!”

    1. Cindylu

      But seminar IS like college! lol ….I noticed this statement too. Even if you get a “Fine Arts Degree” in College you might be able to earn a regular pay check. Heck dog walking, being an Uber driver are much better paying endeavors than MK. At least with those actual jobs, you won’t have products rotting on your shelf taking up space. You also might avoid putting yourself and dozens of other women in a huge amount of unnecessary debt.

Comments are closed.