Recruiting Former Consultants Back to Mary Kay
Written by Parsons Green
Mary Kay My Shop rolled out on Wednesday December 17th.
With My Shop, consultants can sign up with Mary Kay for $35 using the E-Start program. Once the consultant is signed up, she can send a My Shop link to customers and start making money from orders. If a customer places an order, Mary Kay keeps 70% of the purchase price and the consultant gets 30%. (So on a retail order of $100, the consultant will earn $30.) If a consultant wants to order inventory, she has to order at least $100 wholesale to be eligible to get the wholesale pricing. In other words, the new consultant has to order at least $200 retail (which is $100 wholesale), but any order smaller than that would have to be purchased at full retail price.
Desperate to receive any type of commission from a downline, they’re marketing this opportunity to anyone and everyone. Mary Kay recruiters started calling out to former consultants. They teased something new to get them interested in coming back. Why? Because a former consultant is easier to recruit than someone who has never been in MK before.
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Several of the directors and consultants shared one particular graphic:
Naomi shared the text from a message sent by Linda Toupin to several directors nationwide. This post is ILLEGAL. (I am not sure why but if Linda says so, I’ll move on)
Previous consultants had to place a $225 order to receive the 50% discount and these new consultants will be so much trouble! Consultants shouldn’t suggest signing up to people who have never had any interaction with a Mary Kay products. Their family and friends don’t know about Mary Kay either and most likely won’t ever order,
There were several messages in response. Karen Saphos is worried that people will recruit former consultants to sign up under them without pointing them back to their original consultant.
Jackie Hopkins Craver admits that her unit of inactive and terminated consultants will now receive 30% on any order. Christine VanAckeren thinks that this change was made because too many Mary Kay consultants were not closing out and fulfilling website orders. She does not feel that Mary Kay made the best decision to fix this problem .
Cynthia Lewis laments that too many consultants are still confused about the changes and the directors have not been better about educating the consultants. Debbie Barnes is a little ticked about My Shop. Why such a focus on this new method when consultants already have inventory on their shelves that they can’t sell?
Julie Phalen has been emailing the company constantly since September when this change was announced. She’s even spoken with her former nsd (her mother Sue) and the company is not listening. She’s gotten just one AI written email in response. Debbie jumps back in to say Mary Kay herself would not be doing this to her consultants.She would be listening to everyone and it’s up to the directors to make sure they’re leading the company,
Sonya Goins once got a warning from Mary Kay from one of her posts about driving a Cadillac. Why aren’t they monitoring what consultants are posting?
Cindy Smith-Bierma says Ryan Rogers is doing his best to keep the company afloat. She has faith because Kimberly Copeland’s daughter has 8 DIQ’s.
And finally Ellen Bowman Cox wonders is Mary Kay will remove the $4500 inventory requirement for directors because My Shop doesn’t focus on inventory orders. (Wait! Is this admitting that production is done through orders for inventory rather than order for products consultants are selling?)
Again and Again, Mary Kay shows to their consultants that their feedback does not matter. Mary Kay will do whatever it can to keep the company afloat. What would your thoughts be if you were a Mary Kay Consultant?
Visit the
I wonder how they’re going to spin the “faces take you places” idea and change the trainings since they’ve been promoting that forever. I remember being told you MUST get in front of people with parties to make a sale and now suddenly that’s not needed and you can just use a link to make things happen. Like if you presented the idea of not doing parties or appointments, you were shunned and that was the supposed cause of your failure. The NSDs and directors have a lot of work ahead of them to get their story straight on the inconsistencies between the “old” beliefs and where they’re headed plush up their own skillset to actually teach “new ways” of selling.
“If a consultant wants to order inventory, she has to order at least $100 wholesale to be eligible to get the wholesale pricing.”
It seems this minimum would only affect personal use orders. “Customer” orders ostensibly go directly to MyShop, eliminating the need for the consultant to front-load at all.
Does the consultant have to purchase anything to remain “active” and eligible to recieve the 30% from their customers’ My Shop orders? Or is the $35/year enough?
Without qualifying minimums, the financial risk to the consultant drops dramatically. But this also eliminates front-loading, which is a major driver of upline commission revenue today. I can see why the xSDs will fight these changes!
If MKC is truly eliminating qualifying minimums, they are about to find out just how little of their inventory is actually being sold to outside customers.
I’m sure they know. I think the whole thing is part of a plan to get rid of the consultants. “Well, gee, according to these metrics only a small number of customers are buying products, yet sales to independent contractors haven’t changed. Why are we manufacturing all this junk just to let it rot in your garage? Get lost, all of you. Woohoo!!! we’re going affiliate/ selling out/ whatever now, baby!!!”
Many directors refuse to see the writing on the wall. They are spinning right now with this new discount level. They know the game of “can’t sell from an empty wagon” is over.
Putting SOME products on Amazon is simply warming the market to buying outside the company (a reason to sell the company OR become affiliate model).
Honestly, many consultants will actually make a little money with the 30%. If you only use skin care yourself, you can buy $200 retail for yourself, have a my shop, and make a little spending money.
THAT IS WHAT IS BEST FOR THE SALES FORCE— just NOT for directors and NSDs.
As for Linda Toupin saying this isn’t legal…she needs to be more concerned about her daughter headed down the rabbit hole.
Ryan Rogers is running the show, not her. It is common for 3rd generation-owned companies to be sold.
If you saw the directors’ ornament this year from the company, you’ll know the end is near.
Time to ebay that product on your shelf!
The deterioration in perks, the lousy consultant service, and now the de facto affiliate program …
I’d be updating my resume if this were a real job for a real salary. Because the first rats off the ship get the best garbage bins to live under.