March Madness in Mary Kay
Written by Parsons Green
Mary Kay is pulling out all the stops in March. This sinking ship needs some new victims, and Ryan Rogers, epically failing CEO, has it all figured out! They’ll do a nearly free sign up for new consultants and get a whole bunch of bodies in the door. Until March 30, MK is offering $10 E Starts !!!
Mary Kay is also offering another “double credit” promotion in March. That means that the company doubles whatever numbers you do and pretends there was twice much recruiting and ordering than there really was. The double credit promotion for product orders that go toward Court of Sales Orders gives you an extra $1 of credit toward the court for each $1 wholesale ordered, up to a maximum of $2,000 (pretend retail) bonus credit.
Somer Fortenberry posted a helpful graphic to show how this works. This credit is only available until March 15.
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There will also be a double credit for the queen’s court of sharing for new consultants who sign up in March and place a $600 wholesale order ! If you sign up 6, you will receive credit for 12. Typically you can only have credit for 13 great start consultants in a month, so this is an easy way to become on target for the Queen’s Court of Sharing and the prized bumblebee pin! (Remember, this prize is so valuable, Casie Hembree left a jacket full on them in a hotel bathroom and didn’t realize it for a month and then blamed hotel staff for her carelessness.)
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And finally Mary Kay has issued a My Shop Challenge for both consultants and directors. The company will give this FABULOUS jean jacket to the top 10 consultants and directors in each seminar division. 60 lucky ladies will have this totally awesome tool in their warm chatter toolbag!
Mary Kay seems desperate with all these gimmicks. Why do you need to have a consultant if you can sign up for $10 and receive a 30% discount? As a consultant, would you rather have your customer order from you for 50% (or more discount) or would you rather have her as a team member? In the real world, there is no such thing as double credit in any legitimate sales job. This Mary Kay made up math makes my head hurt!
On a related note, does anyone have any detail on Mary Kay selling buildings, as mentioned by this consultant in a thread about the creme to powder foundation?
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I guess the trick now is to keep things limping along until the end of the fiscal year on June 30. Cheap start/double credit March will give way to “invest your tax return in a new career!!!!!!!!!!!” in April, then “show Mom you love her by buying her Wrinkle Eliminator” in May, then the desperation of the Nashies and directors being all like “buy lots of stuff so I can get a reward that has nothing to do with you! BEST YEAR EVAR, PEOPLE!”
Then after Seminar, which is a scrawny ghost of its former self, I have a feeling that big changes will be coming and the huns will not be happy. I can’t wait!
The My Shop competition is the best! The consultant eats all the expenses: full retail tax, shipping costs and full retail credit card fees chopped off the measly 30-50% ‘profit’ income the consultant keeps. The company takes NO expense hit at all!! But the company is ‘looking out for us!!’.
I think many consultants and directors are starting to figure out the company is in trouble. Others don’t want to believe it and continue as if nothing is wrong., the old head in the sand scenario. It will be interesting to see the numbers ( attendance) for Career Conference and Seminar. Rumor has it some directors are pooling together for their own “career Conference” and skipping the company sponsored event.
OOOOH need more info on the secret career conferences!!!!
Pretty sure I made that denim jacket with a Bedazzler when I was 12.
The stakes are very high this time. It’s a Global Summit in Switzerland where the NSDs and the top sales directors convene in Switzerland. HOWEVER….
Everything is tiered. You are differentiated between elite NSDs and the regular NSDs.
It’s a difference between Imperial-like hotel or not. Whether your room faces the lake depends on how much your extraction has enriched THE FAMILY.
It’s a difference between Michelin Star dining or just a fine dining or buffet for the sales directors and the regular NSD who accompanies her top directors.
It’s either a luxury 8-hour train ride in the Alps with lavish white -tableclothed 6-course meals dine-in and wine pairings or a 3-hour train ride in the Alps with sandwiches (?)
It’s either in the exclusive Montreux and Zermatt with royal treatment or sightseeing in the high density tourist areas of Lucerne and Interlaken.
Validation is the currency.
Envy is the driving force.
Humiliation is the stick.
Imagine a regular nsd dining with her directors and being excluded from the gala extravaganza reserved for the elite NSDs, regardless that she has extracted more than half million from her downlines.
The ship is sinking with its NSDs, directors and consultants heavily in debt to earn this shock and awe trip but let the Mary Kay Ash family escape in a gilded lifeboat.
Hence the double credits. Deadline is June but March is make it or go mad. March madness.
Oh my gosh this is such wonderful information. IS there anywhere I can get more information? I’d love some “official” company documents about this.
NSD Holli Lowe posted that one of her consultants in the Emerald Division is in the top 20 for this contest. The top consultant had $751 through 03/10. The 20th consultant had $299
On the topic of selling properties – Global Headquarters in Addison (not Dallas) is not all MK people. GM is renting part of that space according to property tax records.