I Will Match My Time With Your Effort

Written by SuzyQ

This is a favorite line from directors to new consultants. I love this line. It’s used so frequently, and it has sort of moved from myth status to urban legend. Gee, it even appears on some top director’s web sites and Facebook pages, so it must be true!.

And it only makes sense, doesn’t it? Of course the director will want to work with those who are really working. It sounds so logical, yet we know that in the Mary Kay world, nothing is quite the way it seems.

What the phrase really means is this… IF, you as a new consultant agree to:

  1. Attend all weekly meetings, with recruitable guests
  2. Attend all area events and retreats
  3. Attend all company sponsored events (unless, of course, you are dilating or dead)
  4. AND order a decent amount of initial inventory (meaning at least a STAR order, $1,800+)

THEN, as your director, I will match my time with your effort. Sort of.

If you order more than $1,800, I may actually attend, and perhaps, “do” your business debut for you. At this gala event, I will attempt to recruit every guest you have invited. Please understand that I absolutely know that I am trashing your warm market and easy sales, but this is in your best interest.

As you will learn, your sales (even to your warm market) are like an ATM in your basement. BUT, recruits are your retirement and YOUR national area! And recruits are so much better. I understand about the 4% commission on recruiting ordering thing vs. the 50% profit thing, but really, trust me. As you go up the career ladder, you will understand this concept better.

My matching time will probably consist of emails or text messages that I send out to you on a weekly basis. It is so very wonderful, really! Sometimes I have my assistant send them out, but they sound like I sent them myself! Anyway, I have everything set up so they are sent out on a timely basis. You will get special attention during your 7th week, because MK has told us about this being kind of a rough week for you, so watch for those special messages, okay?

My matching time also includes special attention at my meetings. Some people call this “Love Bombing,” I call it special attention. Much hugging, clapping, winking, smiling. Wow. You are secretly thinking you are the next best thing, and you WILL be, until the next next best thing comes to the meeting.

My matching time also includes phone calls and messages left for you. This is so strange, because it will seem like I never directly talk to you, but I will leave great messages on your voicemail. It’s just that I call when I am pretty sure you are not going to answer, and I don’t really have to talk directly to you to let you know that I am matching my time with yours.

My matching time sometimes includes phone calls that you actually will be able to answer. When you call and leave me a message that you had a class cancel, or someone ordered something you don’t have, or your new recruit won’t take your calls, this special time on the phone together will bring laughter (I have been there, too, but my disappointment was greater than yours) and some tears (You know, if MK was easy, everybody would do it, and I believe in YOU) and some concrete plans (When this happened to me, I talked to my director and she told me to get on the phone and book 3 classes and it changed my business, and by golly, it will change yours, too) And guess what? I will send you another email or text message! Watch for it!

There is a limit though, after you do your initial star order, and I do your debut or not, and send that message and return one of your calls, my focus will have to be directed towards someone else. It’s the nature of the business, it’s not personal. We work the numbers. You were a number, and took some of my limited time, and as you may or may not know, I have a personal business to run, in addition to being your director, and I have to attend to that, too. And that’s the excuse I will use, you will think I am really pretty wonderful, and hopefully will have at least a little tinge of guilt for bothering me in the first place.

My matching time may, however, include a lunch with me (wow) if you decide to go into DIQ. This is music to my ears. I am torn though— it you actually make it, I get an offspring and a step closer to becoming a National. On the other hand, if you don’t, I get more people in MY unit. And am I pumped about you being on target for a car? You betcha! That’s $4,500 I can count on for my unit production each month. Whoo-hoo.

But remember, I only meet my goals when I “help” a lot of other women meet their goals. And I will match my time with yours (at least on the phone) as I explain how to be “A make a way, find a way kind of woman.”

So, I will match my time with your effort so long as it is helping my bottom line, increasing my unit production, getting more attention from our NSD and I have some time to kill. Pink Hugs and HUGE BEElief in YOU!


  1. It works better as the country song, “If You’ve Got the Money Honey, I’ve Got the Time”, because no matter how much effort you put into Mary Kay, If you aren’t ordering lots of product or recruiting people who do, you won’t get more than a few seconds of your director’s time.

  2. “Recruitable guests” I have seen at the meetings include:
    – Great Aunt Gertie whom I dearly love, (and see her twice a year, and I checked her out of the home to drag along) She’s so special and I want her to feel special (and I know she brought $60 to make a pity purchase.
    – All my BFFs from the day job I complain about here. (I ambushed them in the break room and nobody could figure a way out of it.) I promised them a $20 voucher each for showing up.
    – One of the many brides who “won” my draw from the bridal show. She brought her mom and they both look very uncomfortable.
    – Two young women I warm-chattered who-knows-where. Both are clearly wearing gang-affiliated clothing, but MK said to offer it to everyone.



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