April Jean Jacket Winners

Written by Parsons Green

Mary Kay held a sales contest for March and April based on website orders through MyShop. The top ten directors and consultants in each division would win a bedazzled jean jacket! The March winners were discussed here.

These are the April winners. Unfortunately, you could not win the jacket twice.

In the Emerald Division, Cindy Sheppa was so excited to win one of the jean jackets. She was close to getting in the top five!

Cindy had a disappointing finish for the 2025 Seminar year.  She failed to earn the top directors trip. It would have been her 8th consecutive trip. She was going to refocus and rebuild for 2026.

She posted about the contest on April 20th. She will double her deals in April.


On April 22, she was only 13 orders away from her goal. Mary Kay consultants are always using the word “orders,” but they never ever  define the dollar amount they’re using for each of those orders.


By April 27th, she had reached #9! She has 4 days and 10 orders left to go.

By month end, she left a comment stating that she had beaten her goal.


Cindy finished in third place for her division with My Shop sales of $2,519. (Think about this when you wonder how little women are selling. This is third place out of thousands upon thousands of consultants. $2,500 at suggested retail. Remember this when you hear us say that you can’t making a living selling products in Mary Kay.)

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10 COMMENTS

  1. I’ve been selling Mary Kay for 31 years and had the numbers game figured out after about 5 years of never reaching what was told to me as ‘work hard and fake it till you make it’. I did earn 5 rings in those years, one bankruptcy because of the faking and never making it and could probably say a divorce, too, but I like to think it was because he was nuts!

    Anyway – This story supports what I’ve known all along, there is NO 50% profit!! Ever!!

    Here’s my math on Cindy’s Jacket: She sold $2500 retail
    Cindy maybe keeps $1093 maximum after all the shipping fees (I used 13 orders for the $5.95 shipping MKC charges). Cindy probably paid this out of her profit for with a FREE Shipping offer, plus credit card processing (consultants pay MKC’s portion so the total processing fee the consultant picks up is approx 6.3%). Also subtract all her incentives for drawing, prizes and follow-up gifts for online ordering… MKC keeps $1250.

    12
    • So she loses $157 ?! $1093 profit to Cindy/ MK wants $1250 of her $1093?

      I agree–MK consultants do not make 50% (even though that is what they are promised).
      Nothing like ‘begging for business’. What a turn off.

      11
    • Those numbers are pretty much what I estimate too. The 50% profit is impossible under any circumstances, it’s a mere chimera unfortunately. In other markets (UK, the now defunct AUS-NZ) “profit” was 40% (i.e. MK charges you 60%) so even less chance of breaking even let alone making money. I can’t see how breaking even would be possible in a 40% discount territory unless you overcharge what it’s advertised in the Look Book at to recoup the difference. But that would annoy your customers and cost you sales, I for one wouldn’t pay more than the advertised price. But then again I’m one of those folk that tends to only buy things when they are on sale, as I’m sure a lot of other people do.

  2. I have a couple of jean jackets that I bought from QVC at some point in the distant past. It was a heck of a lot easier than going through this rigmarole.

    18
    • Be ideal for a drunken square dance. Just need the Stetson and cowboy boots. I may or may not be speaking from experience involving my cousin’s Elvis-themed wedding in Vegas where several of the guests clearly never saw the King at any point in their lives…

      10
  3. Another interesting illustrator of the same ‘no money to be made’ is that, if I understand the requirements clearly, none of the consultant seminar groups (top 10 in a seminar!) made enough in production to equate a month’s worth of unit pink Cadillac production.

  4. So using real math, this whole mess and all this begging got her no profit, bills that won’t be paid by her MK “career” and an ugly jean jacket. Sounds fun.

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