Ah yes, the Mary Kay Preferred Customer Program. A program meant to help you service your customers better, get them to order more, and help you develop a better relationship with them. The reality? Another way for Mary Kay to Read more…

Each quarter, Mary Kay Cosmetics sends out a “Preferred Customer” mailing. It goes to 6 million women.  There are 700,000 U.S. consultants. That means that on average, each consultant has 8.5 customers on their preferred customer list. And for most Read more…