The Gold Leaf Close
Mary Kay nsd Pam Shaw shows you how to close a recruit while you are at the event or at the unit meeting by using a leaf dipped in 14 karat gold.
Scrib’s note: Are you a guest at your friend’s unit meeting? Beware – the directors have something extra-special lined up for you at its end, and if you’re not prepared, you’ll be sucked in quicker than a pigeon into a jet engine. Steel yourself, post a guard your emotions, and know before you go!
Purpose: Close guests while they are at the event so that you capture the excitement of the moment and eliminate unnecessary follow-up to maximize your time.
IMPORTANT !!! Take ownership in your close! Make the stories yours and expect them to get our of their seats! Critical is correct use of music and applause when you ask them to come up! I trained my unit not to move, not to close a notebook, not to grab a purse or rattle keys during a close. Cell phones and beepers had better be on vibrate, cause if something went off during my close, somebody had better be bleeding badly!
3 reasons to close:
1. Most people recruit out of stirred emotion and hope.
2. Most people don’t intend to recruit when they do – now or later.
3. Follow-up is where we lose the recruits; it is important to close on the spot.Say to the group, “Let me share with you the 4 qualities we are looking for in order to accept you into our company:”
1. Integrity. We are looking for women who have integrity because you will be Mary Kay in your own neighborhood!
2. We’re looking for people who like people! If you are thinking, “That excludes me; I just don’t like anybody I work with,” then that’s okay! Can you think of a time when you DID like people? If so, then it’s quite possible that you’ve been at your job too long!
3. Thirdly, we’re looking for a woman who has a giant inside just screaming to get out! You know that you have abilities and talents that have gone untouched, untapped in your current workplace – we’re looking for that person with a giant inside!
4. And last, but not least, we’re looking for women who are decisive! Decisive women who are able to say, “You know, I don’t know anything about teaching skin care or color cosmetics, but this sounds great and I need a change in my life.”
“And so, I want to encourage you that if this sounds like something that you would enjoy, then be decisive! You know being decisive is the opposite of being “wimpy”! Wimpy sounds something like “I have to go ask my 25 friends and family what they think I should do with the rest of my life.” That’s not what we are looking for at all. We’re looking for someone who does realize that this is the opportunity of a lifetime and that $100 will not change your standard of living today, but it could absolutely change your life tomorrow!”
“We’re looking for women who don’t hide behind their husband; and don’t get me wrong, it is so important to have a fantastic and communicative relationship with your husband but you know as well as I do, that when you use this excuse, “ I have to ask my husband”, that is the greatest line in the entire world! Men aren’t that stupid. In general, they want you to be very happy and so his answer is probably going to sound a lot like this, “Honey, do whatever you want to.” We’re looking for decisive women!”
“If you have any of the 4 qualities that we are looking for and you are at a place in your life where you need and want more than you are currently getting, then I would like to invite you to turn over a new leaf in your life tonight and become a part of our fabulous company! The Gold Leaf is symbolic in Mary Kay and is given to a woman who is decisive enough to turn over a new leaf with her life. I have a 14-karate gold dipped leaf that I would like to present you with tonight if you are brave enough to come up front!”
(Coach your unit to begin applause right now, while people are coming! Don’t be surprised if no one comes at first. If no one comes up say the following: “If you are simply too shy to come up front, I would be honored to present this gold leaf one on one before you leave tonight.”)
Scrib’s note: By the way, Miss Shaw tells us that her “14-karate” gold leaves were acquired from a wholesale jewelry website “off a chain for about a buck each.” Go get one from the gumball machine at the Bijou Cinema 7 for 50 cents and spare yourself the ruthless manipulation of these Utopian kumbaya meetings.
Similar Posts:
- How to Save Face When You Sell Nothing and Someone Is Watching
- Powerful Words to Help You Recruit
- The “Assumptive” Close
- Where Are They Now? Women From Mary Kay Seminar 2006
- Mary Kay Product Changes in 2011
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Comments (7)
MLM Radar Detector
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The Mary Kay altar call, fine-tuned by a shady used car salesman. Play on emotions and close the recruiting sale before they think. How despicable.
I know plenty of people looking for jobs who will happily take any genuine employment offer. In this economy, any company which still needs to recruit its sales force like high-pressure timeshare salesmen has something very, very wrong with it.
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AesSedai
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This is so vile. I almost couldn’t stand to read all of it. Does no one in this company actually look at what they say (or what they repeat)?
#1 – Most people respond out of emotion and hope? Financial decisions should not be based on emotion. Career decisions should not be based on emotion. These areas should be carefully planned out, thought through, and discussed with everyone they will impact. Also, these same directors will tell the recruit later, who is uncomfortable warm chattering or feels wrong about what she is being asked to do, that she should work her business based on facts and not emotions.
#2 – Most people don’t intend to recruit. Is this not a huge red flag? These women were not looking for anything but a nice time with friends and a new look when they came, and suddenly they need a new career? It is creating that need and then filling it, and it is a vile way to treat other women.
I was also furious, as I usually am, by the way husbands are treated and talked about. Asking your husband’s opinion and getting his feedback is most certainly not “hiding behind your husband.” It is treating others the way you would want to be treated. What if a man quit his job for a new one, gambled with the family’s finances, and neglected to tell his wife? She would have every right to be furious. But it is ok if she does it? Stupid, dangerous advice.
I say that if you have to work so hard to create this environment so that women will join you (the music, no keys rattling, perfect timing of every word and bit of applause) then the opportunity, just like the product, does not sell itself.
Everything in this close is predatory. They are stalking women, preying on their insecurities (not making a difference in their current jobs, not having an identity outside their husband and children, not being strong and independent anymore…) and then offering false hope. The malice and disregard for women and families is shocking.
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pinkiu
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I was just on Facebook and one “prophet” kept using the word “decisive” as a key word for the year 2012. I wondered then how old this article is? If it’s new, then there is a definite link between the Word of Faith brand of Christianity and MK. Now, don’t get me wrong…I think it’s a great word and more people should be decisive. But sometimes people use it in a manipulative way.
Here’s an example: “Be Decisive, A double minded women or man will receive nothing from the Lord. This year in 2012 make decisions, God puts before you life and death, Choose life and you will have life more Abundantly, develop Decisiveness. Choose to make choices, Write down your vision so that you can achieve your Vision. FOCUS your attention on the future. Your past is over for a reason, Do not go backwards, know your lineage and Destiny as Royal children of The King! Believe and achieve your dreams! The sky is the limit, reach up and pull down your miracle!!!”
Do you see the link? Even the random caps and exclamation points are used. While again, I agree we should be decisive, the manipulation is in that we need to write down our vision and focus on it so that we can achieve that vision. MK uses this exact type of manipulation with the subtle message that if you don’t achieve your vision then you must have done something wrong. It couldn’t be that your vision is out of God’s will and he is saying no? God does give “no” answers or “later” answers and yet believers only seem to think the “yes” is the only answer God gives.
MK is very, very good at creating dissatisfaction within you when you were perfectly happy with your life before. It irks me that Pam wants you to make a large monetary and life-changing decision without talking it over with your husband! What if you husband decided to change careers, take time away from the family without discussing it with you all in the name of being decisive? You’d be spittin’ all over his food.
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seeing the truth
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Is this a church service? It is scary at how these NSDs think they are gods. They should encourage women to take time and do some research on this. They don’t because they know none would return. The last I checked talking to her husband isn’t hiding behind them but being RESPECTFUL did I use enough capital letters?
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Lazy Gardens
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Follow-up is where we lose the recruits; it is important to close on the spot. She means round ‘em up and head ‘em into the kill pen before they can bolt out the door. If they have time to ponder and let the cold light of logic shine on the flopportunity, they’ll see the gaping holes in the plan.
I trained my unit not to move, not to close a notebook, not to grab a purse or rattle keys during a close. SIT!!! BEG! Now roll over and hand me your money!
Egads, can you say controlling cult leader?
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flaming go
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“…then be decisive! You know being decisive is the opposite of being “wimpy”! Wimpy sounds something like “I have to go ask my 25 friends and family what they think I should do with the rest of my life.”
What Shameful Shaw describes here is is not being ‘decisive.’ She is conning someone into making an IMPULSIVE DECISION. Being impulsive means to make reckless decisions without consultation or patient., rational thought. We all know that impulsive decisions always come back later to haunt.
When people make a decision and involve friends and family, they are gathering opinions from the people who have the most invested in their life. This is truly what being decisive is about- being careful and educating oneself with facts and opinions from the people who know that person best. By manipulating someone into believing that others should be looked down upon for consulting the people they love in making an important decision (like whether to start a business), is further proof of how cultish MK is.
This article alone should send red flags to anyone considering MK. MK is not a business selling make-up. Its a cultish pyramid scam to recruit women. By conning the newbies into purchasing thousands of dollars of unmovable inventory and keeping them on a pink leash, the low-lives like Shameless Shaw at the top of the pyramid make more $.
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NoPinkCar4Me
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That’s it…THAT is what I have been doing wrong. I’m not lazy. I’m not a loser. I just repeatedly failed to a) play into my potential recruits emotions on the spot; b) did not accuse her of being a wimp (because, after all, decisive is the opposite of wimpy)!; c) and did not throw her relationship with her husband (and the agreement the more than likely have to DISCUSS major decisions, such as this one, beforehand).
*FacePalm*
I guess I’m too good for Mary Kay. *sigh*
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