One of the many problems in Mary Kay is finding tactics that actually work to sell more products. There are gimmicks that are used to book classes, to get people to try a product or two, or maybe even to sign up as a beauty consultant. But the results from …
Written by The Scribbler It’s proudly proclaimed on most Mary Kay recruiting scripts, leaflets, and packets, most of the time in capital letters: FREE training! But is “free” a description that’s dead-on or just another fabulous fib? Pull up your favorite NSD or director’s website and you’ll encounter a bevy …
Written by Happy and Free The love, the encouragement, the enthusiasm, the “heart-to-heart” conversations with your Mary Kay sales director, it has all been scripted. I didn’t realize this until after I left and found Pink Truth. I was in Mary Kay for 4 years, and truly believed these women …
So the real deal with Mary Kay is recruiting and frontloading . A small amount of product sales occur from time to time. But the real money is made in recruiting, and directors are usually pretty up front about it. Well, it’s hard to conceal that it’s all about recruiting …
False income claims are rampant in Mary Kay, and the company doesn’t seem to do anything to stop it. Truth in Advertising (TINA) has been documenting false earnings claims by MLMs and their representatives. The FTC has started to take some action related to deceptive income claims, for example, with …
Written by Lazy Gardens You’ve heard legends of old geezers coming back and showing the new generation how it’s really done. John Wayne as the aging gunfighter or grizzled sergeant leads the charge against the bad guys, Lassie comes off her comfy rug to battle a blizzard and save Timmy …
One of the biggest challenges in Mary Kay (or any MLM, for that matter) is getting new people interesting in holding parties. Where do you find these women? You can only hang out in Starbucks or the aisles at Target for just so long, hoping to give someone a “sincere” …
Here’s a nifty little idea that NSD Kristin Sharpe has to get a restaurant to let you set up a table in the area of their entrance or hostess station. October is breast cancer awareness month and domestic violence awareness month. So why not exploit those causes for Mary Kay? …
NSD Kathy Helou tells you to do an “innerview” (rather than an interview) of your potential victim. The idea is that you get her to tell you her weaknesses, and then you tell her how Mary Kay will solve those problems. This is why the Mary Kay “opportunity” is so …
You’re familiar with the manipulation (lies, coercion, etc.) that goes on during the Mary Kay recruiting process. We know that they use manipulation to get women to purchase inventory packages. But did you know that the manipulation can happen even in the process of getting the “yes” from the new …
