Written by Parsons Green

Pat Ringnalda is worried. She holds an annual holiday open house, but will MyShop handle the volume of orders she typically gets?

Connie Bratcher hates MyShop. She usually has 50 orders, but has to call, text, emails and mail reminders to her customers not to use it. When they do, she loses money on the shipping cost because they can pick up from her inventory for free.

Brigette Iglay thinks Mary Kay is using MyShop to steal her customers. (We here at Pink Truth questioned things from the start, and wondered if MK was creating procedures to take customers from consultants.) She pays for a third party program to track her customer info.

Mary Robeson has a simple solution. There should be special button for beauty emergencies. The customer should also be able to choose to have the order fulfilled by her consultant. (This is the way it used to be and Mary Kay will never go back.). Jo Anne Aikens does not recognize the company she’s been part of for 47 years. Lynette Bickley wants everyone to email Mary Kay.

Susan Celi loves her clients and never charges shipping – and gives free gifts for any order over $40! She’s been selling for 46 years.

Pat Ringnalda jumps back in to share that she used to have 10-12 website orders a month, and only has had 10 total since MyShop launched. She’s down 50% in sales. She’s called the company six times. Karen Brass again shares her story about how MyShop is tanking her sales.

Kristi Mimbela shares her strategy. She gives her customers 5% cash back for their yearly spend to use at her Open House. She’s trying to sell 63 items and will give a $63 gift card to one of the lucky buyers. (Or at least she says she will). She personally loves my shop and feels its best for consultants and not directors.

When will these directors realize Mary Kay does not care about any of the inventory they have sitting around your house. They have earned their money from your purchase. Customers want to order product the easiest way possible. They’re not going to take pictures of products to text an order to their director. They don’t need constant reminders from their Mary Kay consultant.

And for those who still want to hold an open house, here’s a front page post from 2023 where one consultant shared no one came to hers.

Virtual open houses are also a bust.

Did we mention that Mary Kay is basically a sinking ship and the consultants and directors are going to be left without lifeboats????

13 COMMENTS

  1. “”Connie Bratcher….usually has 50 orders, but has to call, text, emails and mail reminders to her customers not to use it.”

    😂 That made me laugh. How unprofessional does that look to her customers? I understand why consultants hate My Shop, but getting hounded by a consultant about what method I should use to shop would be so weird. Imagine Sephora (or even Target) texting reminders to buy in person, not from our online store.

    19
  2. Some of these consultamers have been in the grind for 43 and 46 years. At what point are we allowed to ask the obvious question?

    If this is such an incredible, proven business opportunity, why aren’t they National Sales Directors by now, enjoying that much-hyped “lucrative” Family Security Program? Instead, after four-plus decades, they’re still hustling, hosting open houses, chasing customers, and worrying about whether somebody buys a lipstick from their inventory instead of ordering it online.

    Mary Kay – where “executive income” apparently means competing with your own company for a lipstick sale until beyond retirement age.

    21
  3. Right, “load up your virtual shopping cart, take a screenshot, and bring it into a brick and mortar location for fulfillment.” Sephora and other real stores would be laughed out of existence if they tried that. Which they wouldn’t, because in a real retail business, better profits, whether from online or in store sales, benefit the whole company. Those profits pay everyone from the CEO on down to the store workers and warehouse pickers. It pays for advertising, marketing, IT, facilities, the whole nine yards. It’s an aircraft carrier: big, stable, and it takes something pretty major to take it down.

    Meanwhile, over on the MLM side, the money only flows in one direction. Up. The profits come from frontloading by contracted resellers and wind up mostly in the owners’ pockets. They don’t need to pay for marketing or advertising because they have their minions at the bottom of the pyramid to do that for them (only in approved ways, of course). They obviously aren’t paying much for My Shop, given how effed up it is, unless they really did make it so impossible to use in order to get rid of as many consultants as possible. The problem is that that makes it topheavy, like the tall ships from the age of exploration. Those giant sails and pennants look impressive but the boat itself is full of holes and cracks and leaks, and one bad storm is going to topple it send it straight to the bottom with all hands aboard.

    Just get out now. Return your inventory and do something nice for yourself this Christmas instead, and avoid whatever nasty surprises they’re cooking up for 2027.

    15
  4. Hot from the oven.
    Post seminar update in one of the Asia Pacific countries.

    NSDs are finding a workaround to keep their wholesale commission checks high

    Enforcing Mandatory Minimums: Every consultant is being pushed to hit 500 wholesale points per month (out-of-pocket) and bring in 1 new recruit per month as a non-negotiable baseline. They frame it as an “easy standard”.

    And dangling the high stakes carrot is an “all expense paid” trip.

    How are the directors and NSDs in your area handling the MyShop rollout and protecting their commission overrides?

    12
    • Most importantly, how are they circumventing the MyShop? Isn’t it against the new policy? Or are they taking advantage of the loophole that they are not in USA and hence not at odds with the FTC policy?

      • No one is required to use MyShop. In fact, some directors have shut it down for themselves after seeing how it works.

        10
  5. Wake 👏Up 👏And 👏Smell 👏The 👏Affiliate 👏Model 👏Coming 👏

    It’s coming at them, fast. They’re desperately hanging on to a “de@d relationship,” one that doesn’t want them in any way, shape or form at this point.

    16
  6. Kristi is well spoken and seems intelligent. She should look for a legit job in sales and use her skills to build a rewarding career WITH BENEFITS.

    13
    • Many people don’t think about benefits until they’re older. I worked for the same company for 34 years, right out of high school. My relative had the same opportunity to join that company, but she preferred “fun” jobs, with week-ends and holidays off.

      Fast-forward several decades…she reached her 60s, with no pension or benefits, and a smallish SS payout. She told me she deeply regretted her earlier decision.

      13
  7. “I’ve to company reps several times. Their answer is….. it’s better for new consultants that don’t want to have inventory….”
    Did the director ask the company rep how she is supposed to make monthly production if consultants aren’t ordering inventory? This statement from the company is shouting out that affiliate marketing is coming. I wonder how they will tell directors the position is being dissolved due to consultants using MyShop and not ordering inventory therefore making it impossible for directors to make production. Will the company let directors believe they are still relevant so they will continue ordering product or will the company just blindside them like other MLM’s have done? What will the first announcement be? No career conference due to lack of attendance and rising costs, followed by a completely scaled down Seminar ( which they are already starting to do). Maybe reduced Seminar areas down to one big Mary Kay National area. How long will the current career car incentive last? They already took it away from consultants. It’s going to be interesting these next few years.

    11
  8. I just keep asking myself WHY if the company sucks and they don’t like the new changes (and the barn door has already shut on that) all these complaining consultants don’t just leave? Return their inventory and say adios? I guess if one has been at it for 30-40+ years that’s all they know how to do, and their national or director has managed to spin it all to make things appear that they will be able to force MKC to go back to before December 2025.

  9. Also, Susan Celi must think “her customers” are completely dependent on her to know what they ordered before. They have the container, right? (Rolleye emoji).

    Haven’t been on MS but I would be surprised if MK didn’t have the same feature every retail website I’ve used has…your order history.

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