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Is Mary Kay Sales Director Roya Mattis “Totally Debt-Free?”

Written by The Scribbler

roya-mattis-mary-kayRoya Mattis is a mover and shaker in Mary Kay Cosmetics. She is a top director and personifies the image of success Mary Kay Inc. would have you believe is attainable. Roya has a compelling story of success, so why would she feel the need to lie to make the story even more sensational?

Mary Kay I-Stories are out to get you.  Really.  The primary purpose of these emotion-packed, sounds-too-good-to-be-true testimonies of Mary Kay consultants, directors, and NSDs is to get you longing for whatever its teller claims to have received from their Mary Kay business.  With any luck, you’ll be signing a Beauty Consultant Agreement long before Sam and Frodo get back from dumping the One Ring into Mount Doom, and what’s this?  Why, those little hobbits are so brave, they even left some Mary Kay goodie bags and lip gloss samples with the Mouth of Sauron!  Mary Kay Ash said to never prejudge people, after all, and you never know,  the Mouth of Sauron could be your next team member!   Just make sure you tell him that if he’s looking to make it as a director, he’ll want to keep the Card of Visa close by.  Moving on.

Because Mary Kay I-Stories are crafted with the intention of bringing in fresh recruits, sadly, the temptation to embellish them is off the charts.  Embellishment’s fine when you’re telling ghost stories around a campfire or pulling a Franzia-fueled all-nighter with your scrapbooking peeps, but Planet Mary Kay seems to define ethics differently than the rest of the solar system.

Take the example of MK Director LaRonda Daigle.  In one of her training documents, Daigle tells consultants that when they pen their I-Stories, they need to, “…make people laugh and also have emotions of wanting more in life…remember, you are selling the Dream of Mary Kay! It does not matter what has not happened, what matters is what is going to happen.”  (Training document, “Creating an I-Story with Charisma and Passion,” LaRonda Daigle)

Read that again.  “What matters is what IS going to happen.”  Except that what “IS” going to happen has not happened, and therefore to present the “IS” as fact (instead of admitting that it’s nothing more than wishful thinking) is extremely misleading.

That brings us to the I-Story of Elite Executive Senior Sales Director Roya Mattis.  Consider the following claims Mattis made in two separate versions of her I-Story:

“…the home of our dreams, we moved in after three and a half years totally debt-free.” (Roya’s Personal 5-Minute Story, http://vimeo.com/55381039)

“Financially, we went from renting a condo, to buying our first townhome in our first year.  To building our dream home 2 ½ years later, a 7-bedroom, 6-bathroom, 7500 square foot home.” (Making a Business Plan -Inventory Options by Roya Mattis)

Telling people that you moved into your 7-bedroom, 6-bathroom, 7500-square foot home “totally debt-free” is no small claim.  The claim appears on Mattis’ MySpace page as well“I have been a Sales Director with Mary Kay Cosmetics for five years…I drive a FREE pink Cadillac and live in a new 7500 square foot dream home that my Mary Kay business paid for.”

Note Mattis’ choice of words.  She didn’t say “paying for.”  She used the past tense, “…my Mary Kay business paid for.”  That means anyone within a thousand miles of Mattis’ I-Story will conclude that Mary Kay completely paid for her dream home and – quite possibly – race to join Mary Kay thinking they’re going to make enough money to pay for their own dream homes, too.

So is Mattis telling the truth about Mary Kay paying for her home and moving into it “totally debt-free,” or could Mattis be focusing on what “IS” going to happen (read:  lying) instead?  You be the judge. Here is what the public records say about Roya Mattis:

Roya and her husband purchased their home on 3/2/04 for $712,268 with a mortgage of $569,800.  One year later, they took out a second mortgage in the amount of $185,000.  Add it up:  $754,800 owed.

In October 2012, they refinanced the first mortgage in the amount of $558,000.  That’s almost as much as they originally borrowed EIGHT YEARS AGO, and that second mortgage went to $65,000 under a mortgage modification agreement.  Modification agreements are generally done because you are in financial distress.  They’re often done because you haven’t been paying and/or need new terms in order to not default.

As of October 2012, Roya and her husband owed $623,000 on the dream house that they supposedly bought “totally debt-free.”

It’s also important to note that the public records list the size of the Mattis home as just under 4,000 square feet. Roya’s fiction has almost doubled that! If you count the garage, you get up to about 6,300 square feet, but that’s still a far cry from 7,500 and normal people don’t count their garage when quoting square footage.

Mattis’ fibbing doesn’t stop there.  Remember the “FREE pink Cadillac” she referenced earlier?  To earn the use of the Cadillac, Mattis must get the consultants underneath her to order (not sell) enough Mary Kay products to meet the quota attached to the car.  Failure to meet the quota means Mattis must pay a co-pay (which can spike as high as $900 for the Cadillac) or she will lose the car entirely.  So while Mattis’ “free pink Cadillac” claim looks good on paper, nothing could be farther from the truth.  Well, nothing except that whole “I live in a new 7,500 square foot dream home that my Mary Kay business paid for”  bit.

In the second part of this article, we’ll examine two more income claims made by Mattis.  Did Mattis’ Mary Kay business really allow her husband to retire from Corporate America?  Is her Mary Kay business really her family’s “sole support?”  Stay tuned!

Note:  Roya Mattis was contacted multiple times about her income claims and offered the opportunity to provide clarification.  She declined to comment.



  1. Good. Call her out. I heard countless “I-stories” like this one and when I wasn’t achieving the results they were, I asked myself over and over again, “what is wrong with ME?” Sadly, these MK higher-ups continue to lie to get whatever THEY want, all while telling you that they want to help you. What a load of crap.

    Excellent research. I look forward to part 2!

  2. I’m just sitting here wondering, when do the HONORABLE or at least ethical, remaining Directors and NSD’s stand up and police their own ranks, by putting a stop to using all this false info and repeated story embellishing?

    Mary Kay Corporation! When will YOU? What’s the difference between this and a man trying to get investors into a scheme using a bogus prospectus? Why isn’t this prosecuted?? At the very least it’s detrimental reliance.

    Maybe it’s time for a WORLD WIDE class action suit. Imagine the numbers, in the hundreds of thousands, who can prove they were harmed by the false claims of Mary Kay’s leadership..and EVIDENCE? We have all the evidence we need in the countless unbridled sales training documents that they have PROUDLY spewed over 50 years!

    ‘Excuse my French, Mary Kay, but you should be shitting your pants with what Scribbler uncovers.

    • Raisin – I’m pretty sure this is the point where SDs and NSDs say “THAT’S HER PERSONAL FINANCIAL STUFF AND IS NONE OF OUR BUSINESS. SHAME ON YOU FOR TALKING ABOUT IT.”

      Uh… yeah. It would be none of our business if she had not used the lies to further her recruiting efforts. If she had kept quiet, no one would care about her house, the size, the cost, or the mortgage. But since she had to lie (BIG HUGE LIES, by the way), we have every right to look into public records and other things published by Roya to verify her statements.

      • Absolutely Tracy. The exaggerations, tall tales, and lies of ommissions are told with impunity. If they use these lies as a way to snare unsuspecting women then they need to answer to the lies when someone confronts them on it head on. Don’t start crying its personal or its no one business. If it was so personal then it shouldn’t be paraded around like its a fact.

        • Amen Sister! They USE this info to entice. Any other financial offering involving LIES, (Think Madoff) is a CRIME.

    • “I’m just sitting here wondering, when do the HONORABLE or at least ethical, remaining Directors and NSD’s stand up and police their own ranks…”

      I think the NSD-sister-BFF-good-ol’-girls club would rather stick with each other like the superficial clique that they are instead of taking a stand for what’s right. I’m reminded of the time I contacted NSD Caterina Harris about one of NSD Dacia Wiegandt’s teachings. In the teaching, Dacia advised her audience to intentionally leave product out of a customer’s order so you have an excuse to get back with her and into a recruiting interview. I mentioned this in a message to Harris, who replied, “I am sure Dacia was taken out of context. ”

      I wrote back, “Dacia’s words are very clear: leave something out of a customer’s product so you have an excuse to get her into a recruiting interview. There is nothing to be “taken out of context” here. It is what it is: a very dishonest way to get women into a recruiting interview.”

      Harris responded, “…my site is not a place to complain about another person, especially my friend.”

      If you were any sort of “friend,” NSD Caterina Harris, you’d have pulled your dear friend Dacia aside and told her how disgusting and unacceptable it is to teach other women how to lie to their customers, then told her to issue a retraction for said teaching.


  3. If someone broadcast lies, giving the impression of truth, for all to hear, read, then they need to be called out and corrected in the same manner their words were delivered.

    They basically are giving permission for research, investigation on what they say true or false information.

    What the MKC world have forgotten about are the incredible women that were in MKC. The ladies here on PT. We are women that are leaders. We believed in find a way make a way, but with integrity and truth. We believed in the dream, but were duped, lied to like the story above. We are going to use that same enthusiasm we had for the lie, for the truth, and take MKC down.

    Just saying.

    I really like this article and the comments that have been expressed.

  4. I think I found the problem; well, one of ’em, anyway. The MK Consultant Agreement says that when consultants present the Mary Kay opportunity to others, they are to do so in a “truthful and sincere manner…”

    The Sales Director Agreement says: “Sales Director agrees to use Sales Director’s best efforts to encourage and motivate Consultants…to aspire to Sales Director status; to work conscientiously and diligently to recruit suitable Beauty Consultants.”

    I don’t think you can be completely truthful about presenting the MK opportunity AND work “conscientiously and diligently” to recruit bodies.
    If everyone presented the the MK opportunity in a “truthful” manner, few would join.

    Perhaps Roya would argue that by fibbing about her dream home being paid for by her MK business, she is indeed using her “best efforts” to encourage and motivate consultants into wanting the director position, as well as snagging fresh recruits. After all, the agreement says “Sales Director agrees to use best efforts.” It does not say “Sales Director agrees to use HONEST AND TRUTHFUL efforts.”

    I swear, there’s more truth to be had in a North Korean newspaper than within the ranks of Mary Kay Cosmetics.

  5. Great article! I can’t help but believe that we will watch the MK crumble in the near future.

    As for Roya, she is a master manipulator. It will be interesting to see if she finishes NIQ this month, like they are supposed to… Hmmm

  6. Thank you for this article, and thank you also for your consistency in pointing out the holes in these MK stories. It is a pleasure to read the truth.

  7. Scrib, thanks for this. Thank you for showing the numbers… the proof that this woman’s I-Story is a scam.

  8. Wow, it’s great to see “Firecracker” and “The Tiger” two of Roya’s top directors, commenting on this topic…I hope you have joined the discussion board and did some reading. Educating yourself is the first thing you can do to confirm the doubts that we, as past directors, have but do not want to admit:(

    But if you refuse to “get the facts” (the real ones, not MK facts) you are perpetuating the lies and are just as guilty.

    Welcome and keep reading!

  9. I extend a warm welcome to the Firecracker and the Tiger as well. Whether you’re a part of Mattis’ team or no, I am happy you made it here.

    I think we can all agree that leaders who lie instead of choosing to be honest with themselves (and their units) are NOT the sort of star one should be hitching any wagon to, and it certainly doesn’t follow the Golden Rule.

  10. I remember being at an MK event (either in ’09 or ’10) and NSD Lisa Madson was talking about how to put together our I-stories. She mentioned that if we didn’t think ours were good enough we should “borrow someone else’s”. I remember precious little from the event but that one line has stayed with me.

  11. I figured it’d be more than appropriate to add a few examples of other Mary Kay leaders who are conveniently leaving out information in their I-Stories.

    1. NSD Gloria Mayfield-Banks’ husband has owned his own very successful construction business since the 1980s. Gloria likes to tastelessly flaunt her wealth and crank out shallow Tweets that involve the phrases, “Wow!” and “Shut up,” but I’ve yet to see her give credit to her husband for HIS hard work (and money) as opposed to constantly giving the glory to Mary Kay Ash.

    2. NSD Pat Danforth claimed, “I now wear diamond jewelry, drive a pink Cadillac, and live in a beautiful custom-built home as a result of this business.”

    Going by Roya Mattis’ example, I think we all know how that whole “My business paid for my home” thing goes. Pat forgot to mention that her husband Tim was an Air Force pilot who had retired and begun flying with Delta. I’m sure his income/AF retirement pension had absolutely NOTHING to do with that custom-built home.

    3. NSD Shirley Metric claimed “I made enough money to completely remodel and refurbish our home. I made enough to buy our second home on a beautiful lake in northern Michigan. Our family took ski trips every weekend, and spent two weeks skiing every year during the holidays. Each of our daughters completed 12 years at private school and four years of college. This is all thanks to Mary Kay.”

    Shirley forgot to mention that her husband Bob was a corporate executive who more than likely did not do his job for free, and while the ski trips seem lavish, it’s interesting to note that those weekend ski trips took place BEFORE her life in MK and therefore, would be pointless to mention in an I-Story.

    4. NSD Shirley Oppenheimer claimed, “We built a $250,000 home with my Mary Kay income.” Shirley forgot to mention that her husband Cliff was medically retired from the Air Force, so again, clearly the financial contributions of one’s husband mean nothing in the Mary Kay World.

    I would love to see more I-Stories reflect the one told by now-deceased NSD Sylvelyn Gill. Gill’s story claimed, “I married Ed Gill, a petroleum engineer…we belong to the Bakersville Country Club, and our assets are in the millions. Not all of the money was made in Mary Kay.”

    NSD Gill is the ONLY NSD I have come across to openly admit that her money was not all due to Mary Kay. Would it be so hard for Mary Kay leaders like Roya Mattis and these other NSDs to follow her example?

    Source for the above MK NSD I-Stories (except for Banks): “Room at the Top: The Success Stories of Some of America’s Leading Businesswomen.”

  12. “I now wear diamond jewelry, drive a pink Cadillac, and live in a beautiful custom-built home”

    Big deal. Could mean she owns one pair of diamond stud earrings from QVC; drives (but doesn’t own) a pink caddy; and moved into a house that was “custom-built” by a couple back in 1968. Hey, but the first sentence is still true. LOL

  13. Shamefully I spoke in front of large groups of consultants and told them about how great business was and how my income was soaring. All the while my husband was having a nervous breakdown and I was sitting at my computer staring at a blank screen,as we went into bankruptcy and lost almost everything. Not MK’s fault that we made bad decisions. I take responsibility for overextending.
    However, it was not helpful when I tried to talk to my senior director about my situation and she to me she was broke too. Then a week later when she got her words together, she told me to not be a victim of circumstances and I could “fix” our situation by selling and recruiting. Unfortunately I did not have good results and I finally threw in the towel.
    That was a good financial decision and good for my mental health as well. How long can you sanely justify a business that makes no money?! I so remember getting a “LOVE CHECK” that I owed the company $400.00 for a charge back! Ouch! Love is not a word I use to describe that check!

  14. As a former director I agree 100% with everything that’s been commented here. I know first hand everything said here is true. TRUST ME! Roya lives the life she lives but that’s not because of her MK paycheck… maybe is because of the huge credit limits on her credit cards and obviously her husband’s paycheck as well??? Also, she will ask good friends of her to lend her clothes!!! I once heard she asked her neighbor to lend her clothes to wear on the airplane… Roya is a master of manipulation, she will turn things around to make you feel empower and that you can do whatever you think you can do; she promises to help you and work directly with you, but then she will not show up, her kids are “always sick” so she will cancel the appointment. All the events she has, her Directors and Consultants pay for; her investment, if any, is very low. She spent over $17K on her NSD Debut (as per the event flyer). The expenses for that event were incredible, ridiculous to be exact. Her very 1st SD worked all the events for Roya, everything from the hotel reservations, to the food, to baskets for the guests speakers and all of that for FREE on the basis of friendship and Go-Give… she will create contests were the consultants and directors will “win” time with her, or other NSD’s at events, obviously the cons and Dirs must purchased products to win (it’s all based on retail orders during the month or quarter). Also, almost every time she has an event at a hotel her room is free, that’s part of the agreement she makes with the hotel because she is bringing them biz. I noticed that now her Fall events are not local, which is super convenient to her because she doesn’t have take care of that, maybe she has her Top Directors work the event for her? Which is sooo Roya. The worst part of this biz is that once you are not part of the Pink Community, it is as if you died… they will never connect with you again, not a text or phone call. NOTHING… Roya personally asked other Dirs and Cons not to contact you (as many of them personally shared with a friend of mine) because according to her “you are not in the best mind set and you need to have the necessary space to deal with whatever it is you are going through”. Obviously she does this so that the former cons or Dir will not share the TRUTH with those who are still in…
    As I look back now, I am in awe of all the lies told to so many so that they will say yes to the biz opportunity. I wish I listened to a good friend of mine who told me about this article a few years ago…
    Keep up the great work and sharing all the lies many, many, many NSD’s and SD’s tell others to achieve their personal goals.

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