Written by Parsons Green

For the fifth time, Mary Kay sales director Chelsea Adkins was “crowning million.” This means her unit would order about $500,000 of wholesale products from MK Inc., and everyone would pretend they sold all of it at suggested retail pricing with no discounts. (I assure you, only a small fraction of the products ordered are sold, and there are lots of discounts involved in that selling.)

Chelsea had boldly proclaimed that she was going to be a million dollar director in July 2021 for the 2022 seminar year. Every year she was claiming that million! This seminar year was no exception.

In a development that surprised no one except Chelsea, her unit didn’t even come close to the million dollar mark. She didn’t even make it halfway there!

How did Chelsea get to this level of repeat failures? After all, she doesn’t do this for herself, she does it to help other women!!!

It’s been 12 years on the hamster wheel, and Chelsea is no closer to that million dollar mark.

Chelsea finished last seminar year (June 2025) at the $500,000 unit club ($250,000 wholesale) and her team signed up 169 consultants. The year supposedly equipped her to finally finish million in 2026.

In July, she treated her 3 offspring directors to a slumber party. She gifted them with jean jackets and personalized tote bags.

As a high volume purchaser, Chelsea was asked to teach a class at seminar.

She found her old director suits. She’ll hold on to them when she debuts as an NSD.

Chelsea shared that Mary Kay chose her to appear in their “It Just Fits” recruiting series. She states that Mary Kay lets women be influencers. (Can you imagine ELEVEN YEARS of this hamster wheel???)

Chelsea announced in August that she had requalified for the pink Cadillac and finished one month early. Mary Kay surprised Chelsea by letting her drive home the new electric Cadillac that was on display at Leadership!

A consultant shared that Chelsea mentioned in one of her Leadership talks that you need to bring back shaming consultants who aren’t meeting their goals. She quickly pointed out that quote came from her nsd Jamie Taylor.

Chelsea also shared how much time and money she spends on charging this Cadillac.

She had a new director, Aundrea Smiley,  debut on March 1st!

At career conference, Chelsea and her team had matching outfits and wigs for their stage walk as a Cadillac unit.

In April, she shared that she finished the court of sales contest early.

In May, Taylor McKnight and Chelsea were invited to Dallas to participate in the Empowered Leaders Event. (This year the company invited sales directors who had four or more offspring). Fun fact – Chelsea brags that Taylor is an Elite (8 sales directors under her) — and guess what — Taylor has since lost two sales directors and now only has six.  During this trip, Chelsea got to visit the corporate headquarters and one of the highlights was seeing the boardroom where she was told – this is where we will appoint you nsd!

As the year wrapped up, Chelsea frantically needed 4 new consultants to finish her court of sharing bee. She also shared a story about how a customer called her for an appointment and spent $600 in cash

All of this alleged success throughout the year, and Chelsea couldn’t do even HALF of the million she’s been chasing for the last 5 years.

The Top Directors Trip in 2027 will be to Rome. Chelsea has named it and claimed it that she will be on this trip and also be a million dollar director. Let’s see how Chelsea succeeds with both goals. (Yea, I’m prewriting my 2027 article now… LOL.)